Short-form service articles are often the most-read sections of any magazine. This certainly was the case with Indy Men's Magazine, which featured product recommendations, local event previews, men's health issues, recipes, golf tips, and auto advice, all in the first 20 pages of the book. These pieces provided useful consumer information while maintaining our unique, light-hearted voice. These are multiple examples of the departments to which I regularly contributed.
"IMM Recommends" was a new product review section, focusing primarily on media, personal electronics, and men's grooming and fashion products.
"Doc-in-a-Box" was a medical advice section presented in a Q&A format with a local physician or specialist.
"Stuff to Do" was a preview of several of the month's notable local events.
"Men at Work" was a collection of short-form profiles of Indianapolis-area men with interesting professions.
No comments:
Post a Comment